Less Waste, More GLOV - report from Eco Sea Baltic Event [PHOTO]

Posted by Katarzyna Konachowicz on

On August 5, Gdynia became the Polish capital of ecological innovation. All thanks to the extraordinary Eco Baltic Sea Event - the culmination of the GLOV project implemented in cooperation with VIVE Innovation and the SEPHORA brand. A project whose effects - ecological benches from the recycling of used GLOV products you can find on one of Gdynia's boulevards.

glov team on the yacht

A yacht cruise combined with workshops on water protection, a screening of the film “Our Place on Earth” as part of the BNP Paribas Summer Cinema Sopot - Zakopane and finally the unveiling of ecological benches are the key points of the Eco Baltic Sea Event program. As Ewa, one of the co-founders of GLOV, said, the event was a natural consequence of the vision and goals that have guided the brand since its inception. Our ambitions go further than reusable makeup removal products. We would like our company’s production to be as environmentally friendly as possible. That is why we are looking for solutions that will allow us to close the production cycle and reduce waste generation to a minimum, and preferably to zero. Hence the idea of ​​cooperation with VIVE. ” - comments Ewa Dudzic, Co-Founder GLOV.

makeup remover products and film clapperboard

Second Life for Fabrics: Upcycling T-shirts at Eco Baltic Sea Event

The event started before noon on the Sopot Pier. A nice surprise awaited the participants: upcycled T-shirts, prepared by our team, with the support of an extremely talented seamstress.

smiling founders of the glov brand monika żochowska and ewa dudzic

Repurposing used white T-shirts in various styles was fantastic fun. Some of us didn't know we had such creative resources. We used fabric paints and offcuts from production waste to give the T-shirts a second life. We decorated them with ecological slogans referring to the slogan: REUSE, REMAKE, RECYCLE.

people decorating t-shirts

Eco Baltic Sea Event: a cleansing cruise, or cleaning the coast

Straight from the Sopot marina we set off on a yacht cruise, combined with workshops entitled “How can I protect the Baltic Sea?”. One of the elements of the workshops was catching rubbish from the Tri-City bay. Despite the lack of experience, wind and increased waves, we collected several bags of waste.

woman holding a net and fishing garbage out of the water

We have fished out water bottles, takeaway food packaging and other plastic items that should not have ended up in the water. It would seem that we all know this. Unfortunately, reality has shown that this is not the case. That is why we would like to remind you: clean up after yourself, wherever you spend your time! Beaches, forests, meadows are not landfills.

a man holding a net and fishing garbage out of the water

The third life of fabrics - it's possible

The cruise ended in Gdynia, where the rest of the program took place, including the most important part: the unveiling of ecological benches made from used GLOV products.

sheets with the glov logo

The production of 1 bench reduced the consumption of 4,000,000 disposable cotton pads and 18,000 plastic bottles, and thousands of used GLOV products were not sent to landfills. We are satisfied with the results of the cooperation and we know which direction to go to implement our plans,” comments Ewa Dudzic.

two women lift the sheet and reveal the bench

Prof. Jan Marcin Węsławski from the Institute of Oceanology of the Polish Academy of Sciences appeared at the unveiling of the benches. Mr. Jan told us about the state of the Baltic Sea. Thanks to him, we learned what we can do to not contribute to further pollution of our only sea. We were also honored by the presence of the vice-president of the city of Gdynia, Ms. Katarzyna Gruszecka-Spychała. Our project delighted her to such an extent that Gdynia may get involved in the process of creating more benches.

two women sitting on a bench

Together we can do more

The project would not have been possible to implement without the involvement of GLOV customers, as emphasized by the founders of the brand. It is thanks to our customers that we collected thousands of used products, which instead of going to landfill were sent to VIVE Innovation, where they were processed. Thanks to this campaign, we know that educational activities make sense. Similarly, as does the constant search for ecological innovations. Our customers know what less waste means and try to live in accordance with this idea. And our role is to support them in this every day. ” - says Monika Żochowska, CEO of the GLOV brand. We will remember the Eco Baltic Sea Event for a long time. The success of the campaign showed that together we can do a lot of good for our planet.


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